True Shop
Freelance • UX/UI Toolkit • 2025
As Digital Art Director, I had the opportunity to collaborate with a cutting-edge Colombian urban fashion brand, known for creating truly stylish and modern clothing. My goal was to translate the brand's unique vibe and aesthetic into their website, crafting a digital experience that would resonate with their target audience. To achieve this, I designed a clean and minimalist toolkit that allowed the products to take center stage, ensuring that the clothing and accessories were the main protagonists of the website.
Characteristics
- Street Style
- Urban
- UX/UI
- E-commerce
- Figma
